Our Team

We’re a group of media veterans, editors, data analysts, and entrepreneurs united by our curiosity and hunger for content that engages and grows people and spaces.

Melinda Lee

Media executive and entrepreneur who has grown, launched and acquired brands in the new media segment, former Chief Content Officer at BuzzFeed and senior leader at Paramount, Meredith, Hearst, and Getty Images.

Founder, CEO

Essence Gant

Brand and editorial leader with experience launching new brands and growing audiences at BuzzFeed, Prose, Allure, and Black Enterprise.

Content & Creators
Strategy, Tech & Growth

Ruthie Shek

Audience growth and insights leader with experience building and scaling media and digital brands with startups and publishers including Meredith, Hearst, Al Jazeera America, Cablevision, and The Associated Press.

Editorial & SEO

Michelle No

Food and lifestyle editorial leader with experience at Tasty, Thrillist, Hungryroot, and Apartment Therapy, specializing in trendspotting, SEO, and audience growth.

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